Paid Search Manager Job at Abacus Group, New York, NY

  • Abacus Group
  • New York, NY

Job Description

Paid Search Manager Our client is a marketing agency and is looking for a Paid Search Manager to join their Long Island City, NY office. Base pay range $85,000.00/yr - $120,000.00/yr Responsibilities Guide and mentor a team of one to two cross‑functional digital marketing buyers or strategists Spearhead the planning, execution, and optimization of SEM campaigns (Google Search, Shopping, and YouTube Ads) and paid social campaigns (Meta: Facebook/Instagram, TikTok, etc.) Direct integrated digital marketing campaigns across multiple channels, ensuring performance aligns with client objectives Immerse yourself in platforms to understand day‑to‑day details, driving measurable campaign success Cultivate strong client relationships, ensuring business goals are met and exceeded Partner with internal and global teams to align on cross‑regional media strategy Evaluate SEM and cross‑channel campaign performance data, providing actionable insights to improve efficiency and effectiveness Enhance internal processes continuously to drive team efficiency and performance Keep current with the latest SEM and digital marketing trends, tools, and best practices Requirements 2–4 years of paid search experience required E‑commerce and/or retail industry experience required Agency experience preferred Highly analytical and detail‑oriented Ability to write, test, and optimize ad copy Proficient in analytic tools such as Google Analytics, Adobe Analytics, or similar #J-18808-Ljbffr

Job Tags

Work at office

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